University – Networked Media

Assessment 3: Reflection

Instagram

Youtube

Facebook

REFLECTION:

When beginning this assignment we decided that it was important to create something that we, ourselves, would connect with. As Landrow said “Blogging, the latest internet craze, has major importance for anyone interested in hypertext because one form of it provides the first widely available means on the Web of allowing the active reader-author” (Landrow, G. 2006).

‘Once Upon a Sentence’ tells an unpredictable story. Similar to Human’s of New York, the Facebook phenomenon, we wanted to tell a visual story that could also be transformed onto a number of different mediums and therefore become a hypertext.

The story itself will consist of different chapters, each chapter contains 25 photos that will be uploaded daily onto Instagram and also shared on our Facebook page. Once the 25 photos have been uploaded the story will be made into one video and uploaded to our ‘Once Upon a Sentence’ YouTube channel. As the page becomes more popular, there would be an opportunity to actively engage our target audience by asking them to send in a photo and a sentence to be used in the next chapter. This is where we have allowed and encouraged the ‘active reader-author’, and created our very own form of a ‘hypertext’ (Landrow, G. 2006).  The story can then be accessed through the YouTube Channel and people will have the ability to watch it in the order that they desire.

Similarly, another hypertext example we looked at in class, and that has helped shape our project is ‘The Happiness Project’. We liked the idea that it linked you to the previous body of work that was created 50 years earlier and you had the ability to watch and understand the story they were telling in a number of different ways. This is why we would include links to all of our social platforms so people can navigate through the stories as they pleased.

While we ideally wanted to attract a large and diverse audience, we believe that our audience going forward will mostly consist of people around the same age as ourselves. This is because our age group are the most active and willing users of the above social media platforms and are also the most willing to engage in different platforms whilst using social media.

With the Internet becoming more advanced and the consumers of it becoming more ‘network literate’ (Miles, A, 2007), ‘Once Upon a Sentence’ has the ability to continue and grow. Much the same as Human’s of New York, which is now across a number of different online platforms that all link together to tell the story, we would hope that as ‘Once Upon a Sentence’ grew, it could become much the same.

Assessment Task 2: Finding My Community

Online communities are valuable information sources where knowledge is accumulated by interactions between people” (Seo, Croft and Smith, 2009). Having central unifying values, interacting and participating within a conversation and the sense of a shared experience, are three main defining factors of what makes a community.

As a musician, I love being connected to my fans and I used my already established artist page and fan base on Facebook, as my main online platform to complete this assessment. On all my social media accounts, I am the leader of my own community. Similarly to my blog, I write and share things that I think my audience want to read and/or watch. Whether it’s my own images, videos and links, or something I’ve found inspiring in the hope to inspire my followers, I always ensure that the content reflects who I am as an artist, but at the same time, the content is appropriate for what I’m trying to achieve – and that’s having a fan base that looks up to me, loves what I do and what I share with them. I want them to be entertained and feel inspired. Knowing what they think of the content is also really important to me, and so I try my best to give them what they want.

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Interactivity Online

During our week 6 workshop, we were asked to find 5 internet resources and analyse their voice, their interactivity with their audience.

Here’s what I found …

1. Tyler Ward Music Youtube Channel

  • Watch, like, share and comment on his videos
  • Direct and positive voice, one voice
  • Be his label and help contribute money
  • Discovering other artists due to his collaborations
  • Links to other social media accounts
  • Relaxed, happy and inspiring tone of the site

2. Ellen DeGeneres Facebook Page

  • Watch, like, share, tag and comment on her videos and photos
  • Funny, entertaining and positive voice, multiple voices
  • Greater insight and interviews from things that have recently gone viral
  • Happy, positive and encouraging feel
  • Links to other social media accounts

3. Tori Kelly Instagram

  • Watch videos
  • Like, share and comment on her videos and photos
  • Links to other social media accounts
  • One voice, very easy going
  • Happy, energetic vibe

4. Ella Eyre Twitter

  • Access to videos, photos and tweets
  • Follow
  • Reply to comments
  • Retweet tweets
  • Tag
  • Liking
  • Learn about who she is – bio
  • Viewing trends
  • Outgoing website

5. Olivia Escuyos SoundCloud

  • Follow account
  • Share audio
  • Like and comment on audio
  • Report the tracks shared
  • Categorising genres
  • Links to other social media accounts
  • Chilled vibe
  • Seeing what she likes and has re-shared

 

All 5 resources that I came across were all related to music and entertainment of some sort. They all involved similar interactivity and participation such as simply following, liking, tagging, commenting, sharing, categorising … etc and aimed for a very positive and exciting vibe. However they differentiated from each other for obvious reasons i.e. their identity and what they were trying to share (own unique work). Overall, all 5 websites are really inspiring and are links that I love exploring and discovering new things on. You should go check them out

WEEK SIX

Technological Determinism

Refers to how technology shapes culture, how it conveys information and that it’s the main social change.

Pros

  • Gives insight into the specific properties of technologies

Cons

  • Cause-and-effect thinking
  • “treats technologies in isolation”
  • Reductionist

Cultural Materialism

The internet is commonly considered to have “profound real and potential effects on social relations, everyday life, culture, politics, and other social activities.”

Pros

  • Views technology in relationship with those who use it
  • Sees the diverse nature in how technologies work
  • Embodying

Cons

  • Cause-and-effect
  • Only considers cultural factors

 

Poststructuralism

Studying “technologies beyond their form to see how they function in various contexts.”

Pros

  • Adaptable and open to change
  • Embodying

Assessment Task 1: Blogging Reflection

Personally, nothing has ever really excited me when it came to writing. I was always so disinterested … probably because I felt like I didn’t really know how to meet the expectations, and knowing that somebody would read it, seemed quite daunting. However, upon undertaking this course, I’ve been given the opportunity to give it a proper shot.

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WEEK FIVE

Most of us use the internet everyday, but most of us don’t really know how it works. When are you actively interacting on the internet, have you ever noticed that you ended up somewhere you did not expect? Like let’s say … cat videos!? haha c’mon, I’m sure we’re all guilty of this at some point 😉

But this shows how much click bait there is on internet. The line of links (also known as networks) is never-ending, and you can end up never really knowing how you got to this part of the internet.

I decided to trial this out; starting on an area that interested me and seeing where it took me:

  1. Youtube -> Tori Kelly & James Bay Grammy performance -> Tori Kelly ‘Thinking Out Loud’ Cover -> The Late Late Show with James Corden -> Adele Carpool
  2. Ashley Benson Blogs -> ‘Why it’s okay to text first’ blog -> Ashley Benson’s Instragam -> Lucy hale Instagram
  3. Tyler Ward Music website -> Kurt Hugo Schneider Youtube -> Alyson Stoner -> Step Up Movie
  4. Instagram feed -> Selena Gomez -> Vanessa Hudgens -> Grease the Musical

I was so amazed at how far I got away from the original source! (more…)

WEEK FOUR

HYPERTEXT & HYPERMEDIA

How do they enhance  your experience of story?

Ultimately ‘hypertexts and hypermedia’ presents us with the opportunity to broaden the content of a blog. Not only are you watching or reading infomation, but you’re interacting. You get to decide on what journey you want to take. They essentially enable you to have that agency to move through it at your own pace.

Examples of Hypertexts and/or Hypermedia on our blogs … what participation is involved?

  • Hypertexts – instagram, facebook, youtube
  • Links to other blogs if people want to explore further
  • Option to comment
  • Videos / audio / pictures (posting and sharing)

As a class, we also discussed how blogs are hypertexts / media because …

  • Intertextuality: embedded media, links beyond blog to other media sources
  • Participation: commenting, liking, linking
  • Fragmentation: posting, categories, tags
  • Nodes: Posting
  • Technically: immediate access, coding, spontaneity in writing

WEEK THREE

DIFFERENCES:  Creative Commons Vs Copyright

Copyright:

  • Can’t be used without permission of the creator
  • Long process to obtain a license
  • Protecting own work
  • More rigid / restriction
  • Automatically covered

whilst …

Creative Commons:

  • You can use other people’s work under certain circumstances
  • License is right in front of you
  • Sharing work
  • More flexibility on what people can take and use / allowance
  • Manually put a license on your work

Creative Commons

Creative commons … what the hell is ‘Creative Commons’?!

Prior to last week’s tutorial, I would have had no clue what the term meant. However after getting the opportunity to make my own ‘creative commons‘, it began to make a lot more sense …

I think creative commons is such a great idea! Not only does it allow people download and share digital content legally, but it also lets them know that you, as the author / creator, encourage them to reuse your work.

When something is created online, it is automatically protected by CopyRight. However, creative commons helps by providing licensing tools that are free to use, without the hassles of granting permission over and over again!

This customisable tool makes it a lot easier for authors and artist to signal the kind of right they’re happy to give way, whilst also signalling the right that they want to keep so that it facilitates sharing and building on top of the content already published by the author or artist.

Another great factor to creative commons is that it covers all mediums presented on your site, whether it’s pictures, audio or video, it’s all protected. This therefore also means that we must acknowledge the fact that each creative commons license is different, and be very aware of the restrictions when it comes to downloading and sharing other people’s content.

References:

http://vogmae.dropmark.com/182742/3366285

http://vogmae.dropmark.com/182742/3366284

WEEK TWO

Copyright: Someone else’s content cannot legally be published onto your blog, unless …

  • Written permission has been granted
  • Creative Common licenses the work
  • The work is the list for public domain

Widgets: adding extra information on the side, acting like an app on your blog

Network Literacy: the basic knowledge and skills/tools needed to understand the world of interactive online environments.

“What are some ways we can demonstrate network literacy on our blog?” was our main focus during class discussion. We had a quick brainstorm and this is what we came up with:

  • Linking our own social media pages (such as Facebook, Instagram, YouTube, SoundCloud etc), in order to keep readers involved in our lives, outside of the blogging world
  • Linking other people’s social media blogs or pages and perhaps continuing discussion
  • Branding / Advertising
  • Adding categories and tags
  • Embedding images, videos and audio
  • Asking questions to start up debate or conversation
  • Allowing commentation

There is no doubt that I will definitely be incorporating these elements into my blog!